• Let’s chat
  • Instagram
  • Facebook
  • Youtube
  • Pinterest
  • LinkedIn
Michalah Francis

world wanderer. content creator.

  • Destinations
    • South Africa
    • Asia
    • Mauritius
    • Mozambique
    • Cape Town
    • Durban
  • Travel Tips
    • For Airbnb
    • For Planning
    • For cruising
  • Work with me
To a generation pursuing perfection, stop.
May 24, 2018
by Michalah Francis  /  0 Comments

To a generation pursuing perfection, stop.

Get to know me

Hey everyone! I’m Michalah Francis, a freelance content creator and world wanderer from Cape Town, South Africa. Welcome to my space on the internet where I share content creation advice, travel tips and my experiences from around the world. Enjoy!

  • Instagram
  • Facebook
  • Youtube
  • Pinterest
  • LinkedIn

As seen in

cape-town-insider-michalah-francis
TrendE News - Michalah Francis

Too good not to gram!

When was the last time you searched a hashtag on s When was the last time you searched a hashtag on social media? I do it all the time. It's the fastest ways to find what you're looking for. Whether it's #foodie, #contentwriter or #BradleyCooper (yup, I'm a fan!), you're guaranteed to find content related to what you're looking for. Guess what, if you're doing that, your customers are doing it too! Here's how you can start making hashtags work for you: Actually use them! Totally leaving out hashtags is a definite way to not be seen by a new audience. You have the chance to use up to 30, start with 5 and see how your reach increases. Research first! Throwing in your favourite hashtags might feel great, but is that really what potential clients are looking for? Look at what industry leaders are using and make a list that applies to you. Alternate between hashtags. Test what works and what doesn't, if one set of hashtags aren't bringing you your ideal audience, then try another set, another relevant set. Watch your spelling. Instagram isn't like Google, it won't assume to know what you mean. A spelling mistake = a wasted hashtag. What hashtag have you been looking up lately? • • • • #girlboss #contentwriter #entrepreneur #digitalmarketing #digitalcontent #contentcreator #freelancecontentcreator #socialmedia #socialmediaservices #southafricanbusiness #womeninbusiness #contentandcopy #writingservices #smallbusinessowner #smallbiz #socialmediatips #contenttips
The only ice skating move I've ever wanted to mast The only ice skating move I've ever wanted to master was a one foot spin. Except, I'm pretty scared of lifting that one foot. I've watched all the tutorials, gotten expert tips & mentally prepared each time, but when I'm rotating on the ice I can't do it - until one day I just did. I was dizzier than ever and I almost fell but I did it! Since that first spin months ago, I practice the move each time I'm on the ice. I don't always get it right, but I'm definitely getting better. And isn't it the same with everything else we do? We're not going to get the results we really want, until we start doing something differently. Nothing changes if nothing changes 😉 What's the one thing you're doing differently during this lockdown? • • • • #girlboss #writer #contentwriter #entrepreneur #digitalmarketing #digitalcontent #contentcreator #freelancecontentcreator #marketer #marketing #socialmedia #socialmediaservices #southafricanbusiness #southafricanwriters #womeninbusiness #contentandcopy #writingservices #keepgoing #juststart #smallbusinessowner #smallbusiness
While most of my trips for 2020 and 2021 have alre While most of my trips for 2020 and 2021 have already been cancelled, a girl can still dream 💭 So I'm staying motivated and inspired by the possibilities of the future and day dreaming about my dream travel bucket list. One day I hope to see: 🧳 Dubrovnik, Croatia 🧳Jordan 🧳Ireland 🧳Cappadocia, Turkey 🧳Tel Aviv, Israel My latest blog post chats about the top destinations on my bucket list and why I want to visit them. Where are you jetting off to the moment travel bans are lifted? • • • • #singapore #singaporetrip #holiday #wanderlust #womenwhotravel #vacation #darlingplaces #seetheworld #beautifulplaces #letsgosomewhere #mytravelgram #iamatraveler #marinabaysands #contentwriter #contentcreator #freelancecontentcreator #womeninbusiness #contentandcopy #writingservices
Has social media and blogs become a bestie during Has social media and blogs become a bestie during lockdown? My screen time tripled in the last month and there's a good chance it's the same for your audience 💻 Now's the perfect time to revamp your website content to be SEO-friendly. And, with other 4.2 billion web pages on the internet, it's more important than ever to give your audience the content they deserve 💯 Why an SEO update is important: ✔ more traffic ✔ increase in sales ✔ on-brand content
Email marketing vs social media 👩‍💻 Which Email marketing vs social media 👩‍💻 Which one does your business need and where should you focus your time? Email marketing: stats show that around 34% of the world's population use email. That's roughly 2.5 billion people choosing to connect this way. Today businesses use email marketing to create customer-centric content, send traffic to specific web pages and drive revenue for select products. Social media: this is all about the soft-sell. It's the ideal place to drive brand awareness, build relationships and discover new potential clients. What are your current business goals?
How can your brand stay relevant on social media d How can your brand stay relevant on social media during a Covid-19 lockdown? This is a question most small business owners are asking themselves right now. I've put together this list of suggestions that you can start posting about today ⬇️ 1) Tell your story - We're all looking for deeper connections and with over half the world in lockdown your audience can relate to what you're going through. Share the impact it has had on your business and let them know how then can support you - whether it's through home deliveries or email subscriptions. 2) Motivational content - did you love the last Friday Feeling or Monday Motivation post you saw? Your audience is only human, so they're loving every bit of encouragement and kind word too. Be a source of good and share some positivity through your brand. 3) Humourous content - there might be a lot to be sad about, but just like the previous point, you could use your content to spread some love. Maybe it's a quick video of your dog running around or a baking accident, this is a great opportunity to share the face behind your brand in a lighthearted manner. 4) Ask your followers - go to the source itself and ask your audience what they'd want to see more of. Give the people what they want and they'll come back for more! How have you kept your content fresh during these times? • • • • #girlboss #writer #contentwriter #entrepreneur #digitalmarketing #digitalcontent #contentcreator #freelancecontentcreator #marketer #marketing #socialmediacontent #socialmediatips #southafricanbusiness #southafricanwriters #womeninbusiness #contentandcopy #writingservices #smallbusiness #businessowner #writingtips #contenttips
  • Elara by LyraThemes
  • Made by LyraThemes.com