Managing a social media presence can be tricky. But, with the right strategy in one hand and a strong cup of coffee in the other, you can attract your ideal audience online. Why social media management is important for small businesses There are currently over 3 billion active users on social media. Floating around in …
Instagram tips
4 ways hashtags can help you find more customers
Do you search for hashtags on social media? I do it all the time. It is the fastest way to find what you are looking for. Whether it’s #foodie, #contentwriter or #MiloVentimiglia (yup, I’m a fan!), you’re guaranteed to find relevant posts. If you and I are doing it, then your customers are doing it …
Copywriter vs content writer, which one does your business need?
What’s the difference? Is there a difference? And why should you consider them? Thriving businesses rely on effective marketing. That’s why so many companies have entire departments dedicated to it. From brand managers to marketers, designers and social media managers. You name, they’ll have it. But what about small businesses? Owners understand its importance but …
Email marketing or social media? Which one does your business need?
A business is nothing without its audience. Without feet through the door, traffic to the website and people ultimately opening up their wallets, businesses wouldn’t remain open. That’s why it’s so important to market, market, market. But it’s even more important for every action to be driven by purpose. While getting noticed is cool, getting …
9 ways to prepare your business for Black Friday
Black Friday is easily one of the busiest times for businesses – both online and office. However, there are a few things owners can do to prepare your business for Black Friday. While it might be a lot to handle on the day, with the right preparation your business will be able to handle the …
What kind of social media does your business need?
You could say that variety is the spice of life but too many options can leave you confused – especially when it comes to social media. With so many platforms out there, what kind of social media does your business need? If you’re taking the DIY approach and tackling your social media management yourself, then …