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How small businesses can create a social media strategy – from a social media manager
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So you’re ready to take your business to the next level, show up online and finally expand in the way you’ve always imagined? Then you’re in the right place. Our grandparents turned the radio up when they heard a business being advertised on air and relied on neighbours and friends for product updates and…
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Ultimate social media management guide for small businesses
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Managing a social media presence can be tricky. But, with the right strategy in one hand and a strong cup of coffee in the other, you can attract your ideal audience online. Why social media management is important for small businesses There are currently over 3 billion active users on social media. Floating around…
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4 ways hashtags can help you find more customers
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Do you search for hashtags on social media? I do it all the time. It is the fastest way to find what you are looking for. Whether it’s #foodie, #contentwriter or #MiloVentimiglia (yup, I’m a fan!), you’re guaranteed to find relevant posts. If you and I are doing it, then your customers are doing…
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6 ways to efficiently handle customer support during the festive season
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Your marketing plan is being rolled out, your shipping could not be any faster and your limited edition festive packaging has just arrived. No matter how flawlessly all of these work together, if you don’t know how to efficiently handle customer support during the festive season, all your efforts could fall through the cracks.…
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Does my website really need SEO content?
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If you have a website promoting your goods or services then you might be asking yourself, does my website really need SEO content? The short answer? Absolutely! As for the long answer? I’m unpacking everything you need to consider when asking yourself whether or not your website really needs SEO content. What is SEO…
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Copywriter vs content writer, which one does your business need?
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What’s the difference? Is there a difference? And why should you consider them? Thriving businesses rely on effective marketing. That’s why so many companies have entire departments dedicated to it. From brand managers to marketers, designers and social media managers. You name, they’ll have it. But what about small businesses? Owners understand its importance…